Hemmy

Hemmy

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Men With Beards Are Killing the Razor Industry

Did anyone else laugh out loud at the headline? I don’t know why I found it so funny! Maybe because I do know a ton of guys with beards, including my fiancé who has had one almost the whole size years we’ve been together, and my brother who has had one off and on for as long as I can remember. Since they have been increasing in popularity apparently the razor industry has been down by about 11% over the last 5 years. If I were a razor industry exec I would focus my attention on new products like beard oils or trimmers marketed to guys with facial hair. Or, I don’t know, market more products towards women! I mean, we have more surface area to shave anyway and I know I always buy more expensive razors to avoid the burn. Then again, other forms of hair removal have become more popular recently too so maybe razors are just on their way out. What do you think? Click the link in the tweet below to read more!


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